SubscribeBob Schwartz of GE Health shared with us how they changed the blood donation experience. The first thing they did was watch over 10,000 blood donations. They found tremendous advantages through changes in ergonomics. They made it easier to set up a blood donation site, and then they turned that knowledge into a better mobile [...]
Tag: business inovation factory
BIF-5: Sixth Session
The sixth session started with Kris Halvorsen and Bruce Nussbaum talking about Intuit and the acquisition of Mint.com, which provides the collaborative piece with the product offering. They talked about the challenge of changing the culture from the desktop product development model at Intuit. They built teams around ideas for product development. It was all [...]
BIF-5: Fifth Session
Saul kicked off the second day at BIF-5 with some thoughts on the takeaways from yesterday. First, our mental models of college students is wrong. We have to rethink the challenges for college students if we want more people to finish a college education. Second, we are going to have to be much more collaborative [...]
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